Per industry standards, you should have a publicly accessible mobile terms of service page for each US short code program. Your mobile terms of service must contain certain provisions including customer support contact information; complete opt-out instructions, displayed in bold; a recurring message disclosure (if applicable); a product description; and a program (brand) name. There may also be additional requirements for certain programs like sweepstakes or contests.
In addition to these standards, there may be additional compliance requirements under applicable law depending on the nature of your text messaging campaign. You should consult with your legal counsel to ensure that your terms of service and privacy policy are compliant with applicable law and consistent with standards for your particular campaign and industry.
Here is a copy of the boilerplate terms of service that cover minimum requirements from the carriers:
{Creative Contractors, LLC - Text Messaging Compliance Terms of Service}
1. We send messages to customers once they have contacted us about our services, and will continue to text them as a standard form of communication unless they opt-out.
Example: We send messages to customers once they have contacted us about our services, and will continue to text them as a standard form of communication unless they opt-out.}
2. You can cancel the SMS service at any time. Just text "STOP" to the message. After you send the SMS message "STOP" to us, you will be unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.
3. If you are experiencing issues with the messaging program you can get help directly at 571-730-8097}.
4. Carriers are not liable for delayed or undelivered messages
5. As always, message and data rates may apply for any messages sent to you from us and to us from you. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
6. If you have any questions regarding privacy, please read our privacy policy: https://creative-contractors.com/Privacy